Changing SEO Strategies Post-Google Penguin

Changing SEO Strategies Post-Google Penguin
Huffington Post
The Google Penguin algorithm update is the latest spam-fighting wave to crash against the shore ofsearch and it has heralded something of a new dawn for SEO, especially in terms of offsite strategy. In 2011, Google ran an algorithm update, ... Whilst ...

How to Improve Your Site's Search Ranking Using SEO
PCWorld (blog)
Known by the cute code names of “Panda” and “Penguin,” these updates were designed to severely penalize websites with thin, weak, or duplicated content. The goal: To rid Google's search results of content farms and spam blogs by using quality metrics ...

Rising Chrome Use Means Search Advertising Growth for Google
Forbes
As with the Android platform, Chrome's success will give the company a large user base which can be used to drive search revenue growth going forward. In the browser space, Google's Chrome primarily competes with Mozilla's Firefox, Microsoft's Internet ...

Bitter Apple? An update on Google's iOS Voice Search saga
Computerworld (blog)
Google iOS Voice Search Saga Here's a little riddle for you: What happens when you have a company notorious for controlling its app store in self-serving ways -- and then a competitor upon whom it's declared "thermonuclear war" submits an app into that ...

Computerworld (blog)

Google Adds Search To The Android Camera With Goggles Update
WebProNews
As far as the “Search From Camera” feature, Google Goggles now lets you turn on the app with one click from within your Android Camera app. You have to enable this feature from within the Goggles app. When the camera detects images with search results, ...

Google Beefing Up Privacy Swat Team
PCWorld (blog)
Google's Street View service became a source of privacy embarrassment for the search giant when it was discovered it was collecting data from individuals' Wi-Fi networks with its Street View vehicles. Investigations were opened up all over the world ...

Google and the Approach for Molecular Search
Business 2 Community
Google's search engine algorithm, known as PageRank, is being used to understand the natural world. Washington State University Associate Professor Aurora Clark used the PageRank algorithm as a model to map water molecules which she dubbed ...

Google Patents Search Tool: The Lunatics are Running the Asylum
Business 2 Community
Such was the case last week when I read a seemingly innocuous story in TechCrunch about Google adding new “prior art” query functionality to its Google Patents searchtool. On the same day came an announcement that Google was adding millions of ...

Business 2 Community

Travel search website Kayak faces competition from Google
Gant Daily
San Francisco, CA, United States (4E) – Kayak is one of the rare tech companies whose initial public offering hasn't struggled this year. Unlike Facebook, Kayak has exceeded Wall Street analysts' expectations. Kayak is a popular upstart travel website ...

Google's Knowledge Graph studies how we think
TODAYonline
SINGAPORE - There is no doubt Google's search engine is one of the most used. There is, after all, good reason that Google has become a verb for "search". But the technology giant is not resting on its laurels, in fact, it has updated its search ...

Google expands Gmail's autocomplete search to 47 new languages ...
By Harrison Weber
Following a handful of other updates across its properties, Google has just updated its recently released autocomplete search feature with support for 47 new languages. Keep in mind, this feature originally launched back in May with just ...
The Next Web

Diamond Rings Talks Personal Life, Google Search: Video ...
By Chris Spargo
Watch above as the singer discusses his personal style, going from a sports star to a sensitive singer and his fear of Google search. This is one talented young man who should get used to seeing his name online for years to come.
NewNowNext

How Google Went From Search Engine To Content Destination
By Danny Sullivan
Of things I imagined when I first started writing about Google as a hot new search engine in 1998, the idea that about 15 years later, Google would buy the.
Marketing Land - Internet Marketing...

New Google Ad Planner Will Exclude Domains Outside Google ...
By Miranda Miller
Horia Neagu, also known as SEOWolf, first shared the email with Search Engine Watch and panned the changes in a Facebook post. “Google's Ad Planner tool gets a facelift... and becomes useless,” he said. After recapping the letter, ...
Search Engine Watch - Latest

Better table search through Machine Learning and Knowledge ...
By Research @ Google
Posted By Johnny Chen, Product Manager, Google Research The Web offers a trove of structured data in the form of tables. Organizing this collection of information and helping users find the most useful tables is a key mission of Table Search ...
Research Blog

Is Google Making Us Stupid? - Nicholas Carr - The Atlantic
A few Google searches, some quick clicks on hyperlinks, and I've got the telltale fact or pithy quote I was after. Even when I'm not working, I'm as likely as not to ...
www.theatlantic.com/magazine/archive/2008/07/.../306868/

Google Panda Refresh On August 19th - Search Engine Land
Google has confirmed they have pushed out a Panda refresh this past Monday. This updated affected less than 1% of search queries and is a "minor" Panda.
searchengineland.com/google-panda-refresh-on-august-19th-v...

A Glimpse Into Google's Search Engine of the Future | Jeffbullas's Blog
Google is constantly tweaking and evolving its search engine to continue to be relevant on a fast moving and evolving web. The search giant has realized that ...
www.jeffbullas.com/.../a-glimpse-into-googles-search-engine-...

Follow @sobeqnet