SEO Isn't What You Think It Is

SEO Isn't What You Think It Is
Fast Company
If your website appeals to people, it will appeal to Google's algorithms too. But thePanda and Penguin messages go deeper. With them, the search engines are openly acknowledging that a website isn't the only place on the Web that a brand needs to ...

Fast Company

Google Gives Big Content an Olive Branch in Search Algorithm Change
Wired News (blog)
The search giant's move looks to be designed to head off potential legislation giving the Justice Department the power to seek court orders requiring search engines like Google include in searchresults websites the government declares to be rogue ...

YouTube Exempt From Google Search Change; Black Galaxy S III; Nook Price Cut
PC Magazine
Unaired Original Mac Ad from Apple Surfaces: A rare, never aired television ad for Apple's original Macintosh was making the rounds Friday after Mac co-creator and current Google software engineer Andy Hertzfeld shared it on his Google+ profile.

Google Search Quality Updates Returns
Search Engine Roundtable
[project codename “Page Quality”] We launched Panda on google.co.jp and google.co.kr to promote more high-quality sites for users in Japan and Korea. rrfix4. [project codename “Freshness”] This is a bug fix to a freshness algorithm. This change turns ...

Google Cutting Motorola Staff by 20 Percent in Search of Profits
Wired (blog)
In a filing submitted to the Securities and Exchange Commission detailing the plans,Google didn't single out any specific parts of the company for the layoffs, but it was noted that Motorola's product line would change as a result of the changes ...

Wired (blog)

Google searches bring up extra info
Independent Online
A Google search for “Sky Tower'' now brings up extra information to the right of thesearch results - including a map of the Auckland landmark's location, pictures, and information including its height, opening date, hours of business and a contact ...

Independent Online

Google Joins Copyright Police Force
InformationWeek
Here's a thought experiment: Imagine if the Google logo were replaced with the FBI emblem and thesearch button said, "See all government approved results." Would you use that search engine? Probably only if it were required by law, and thankfully we ...

Google: Morgan Stanley Turns Bullish; Sees 20% Upside
Forbes
Meanwhile, the analyst sees Google's U.S. and U.K. operations growing 11% compounded through 2016, with the rest of the world growth 18%. For the same span, he sees search revenue growing 14% on an annual basis compounded, video 15% and ...

Google Goes After Torrent Sites
PC Magazine
It aims to get some of the pesky torrent sites reduced to rubble so when Congress eventually has a hearing on the piracy "problem," Google can walk out on stage and say, "We did our part!" In other words, this is purely a publicity stunt and a way for ...

Will The New Yahoo CEO Focus On Local Businesses?
Search Engine Land
As Google Employee No. 20, Mayer played an influential role in Google search and launched 100 well-known features and products during her tenure, ranging from image, book and product search to toolbar, iGoogle, Google News and even Gmail. But Mayer's ...

Search Engine Land

Copyright accusations to influence Google search results
TG Daily
"Consumers overwhelmingly want and expect the top search results for entertainment content to feature legal, licensed services. We will look carefully at how much impact this change will have in practice, but we welcome the announcement from Google and...

TG Daily

Google Autocomplete Reveals the Fattest, Boringest, and Most Racist States in ...
Slate Magazine (blog)
State by state, she started typing “Why is [state] so” into her Google search bar, and let its algorithm guess the remainder of her question. Type in “Why is Illinois so,” for instance, and it wonders if you're going to ask, “Why is Illinois so corrupt ...

Google may face Parliament over tax avoidance scheme
ZDNet (blog)
Summary: After it emerged that Google paid roughly 1.5 percent tax last year in the U.K (the average household pays 20-25 percent), the search giant could be pulled up in front of Parliament to face questions. Zack Whittaker. By Zack Whittaker for ...

ZDNet (blog)

Hot Stocks: Google, Sears, Pervasive Software
Wall Street Journal (blog)
Among the companies with shares expected to actively trade in Monday's session areGoogle Inc. (GOOG), Sears Holding Corp. (SHLD) and Pervasive Software Inc. (PVSW). Search-engine giant Google is cutting about 20% of Motorola Mobility's work force, ...

Wall Street Journal (blog)

Google escalates competition with new voice search app
Wireless HDTV News (blog)
The search giant Google has launched a fresh version of its voice-based search app for Apple's iPhone and iPad. Google claimed that new search technology will unite web-based email and itssearch engine together. The application will allow iPhone and ...

India antitrust body investigating Google: report
ZDNet (blog)
Summary: Google is now being investigated by the U.S., the Europeans, but also India antitrust authorities as the search giant starts to feel pressure in one of its largest markets. Zack Whittaker. By Zack Whittaker for Between the Lines | August 13 ...

Google Shelving “Search Plus Your World” Service?
RedOrbit
He added that the initiative, which drew accusations that Google was promoting its other services through its popular search engine, was “a learning process… we experiment, we learn, we improve — that's what Google does.” “Search Plus Your World” was ...

RedOrbit

Should I Buy Google? 3 Pros, 3 Cons
Investorplace.com
Diverse Business: Search remains Google's core business, and the company dominates with about 60% of the market share. But over the years, the company has used its large cash flows to move into other categories. The main ones include AdMob (mobile ...

Google cutting 4000 at Motorola unit
Los Angeles Times
Also; Google praised for move to penalize sites hosting pirated content · Google changes itssearch formula to address piracy · For Google spouses, there's a financial afterlife · Judge dismisses Apple, Motorola patent case once again · EU investigates ...

Google Music: iTunes rival nears after filesharing search changes
The Guardian
The change is expected to hasten the expansion of Google Music, the search engine's rival to Apple iTunes, which was announced in November 2011 but has been unable to expand outside the US because of licensing difficulties. The music and film...

The Guardian

Google modifies search, demotes results with copyright infringement notices
Digit
Google's new search ranking process has rankled many exponents of the Free Internet, most of whom can't fathom the search giant's new stance that resembles Internet-censorship, in light of its recent championing of the anti-SOPA and anti-PIPA causes.

25 Ways to Get Penalized in 2012
Search Engine Journal
Perhaps you've received a notification of unnatural SEO practices in your Google Webmaster Tools account? Unfortunately, SEO penalties can happen to any website, at any time. While it is possible to repair the ... If your website is down for too long ...

Google to cut 4000 Motorola Mobility jobs, take $275 million charge
Chicago Tribune
The world's No.1 search engine agreed to buy Motorola Mobility last year, aiming to use Motorola Mobility's patents to fend off legal attacks on its Android mobile platform and expand beyond its software business. Google had previously reserved its ...

Why Google's Piracy Crackdown On Torrent Searches Isn't Such A Big Deal
Lifehacker Australia
When Google tweaks, the world freaks. Every site that relies on Google searches to drive traffic is sensitive to changes in how that traffic is directed. But it's quite hard to have sympathy for a site giving away content that isn't its own suddenly ...

Google downgrades pirate websites on its search rankings
ComputerActive.co.uk
However, Google said website owners can issue appeals against a notification and it would not be taking down any sites. ... The search engine is already talking about providing a TV package delivered over super-fast fibre optic broadband in Kansas City.

ComputerActive.co.uk

Google Gets a $22.5 Million Lesson
TheStreet.com
NEW YORK (TheStreet) -- Investors learned Thursday that search giant Google(GOOG) agreed to pay a hefty fine of $22.5 million to settle charges with the U.S. Federal Trade Commission for allegedly deliberately bypassing privacy settings on Apple's(AAPL ...

Google Search to Rank Down Websites Which Are Repeat Copyright Offenders
The Droid Guy
In the last couple of years, Google has tweaked its algorithm and released countless updates to improve its search engine. One of the updates that have stirred the blogosphere was when the search titan announced it ... Just recently, Googlereleased an ...

The Droid Guy

Mobile Search, a Missed Opportunity for SMEs
Search Engine Journal
Both Google and Bing provide free local listings in Google+ Local and Bing for Business. Setting up and completing these local profiles will enhance your company's visibility within the SERPs for certain local keywords. Although this seems obvious to ...

Google and Channel Intelligence Co-Hosted Summit, Guiding Retailers With ...
Virtual-Strategy Magazine
13, 2012 (GLOBE NEWSWIRE) -- Google Shopping and Channel Intelligence (CI) executives recently met with leading retailers in Google offices throughout the country, co-hosting the CIGoogle Shopping Summit. Over the past two weeks, CI and Google ...

Google Gives Lower Search Rankings to Piracy Sites - GalleyCat
By Jason Boog
Google has decided to give lower search rankings to piracy sites, revealing that the company's powerful search algorithm has been adjusted so that “sites with high numbers of removal notices may appear lower in our results.” The company ...
GalleyCat

Google Reveals More Mobile Search Improvements | WebProNews
By Chris Crum
“When you search for directions to or from a location on your mobile device without specifying the start point, we'll return results starting from your current position,” Google says of change #82961. Of course, there are plenty of other ...
Top News - WebProNews

Google Algorithm Update - Search Engine Journal
By David Angotti
Since Google is heavily investing in video and music content production and dissemination services, it is not surprising that the search engine has decided to begin penalizing sites that may be stealing content. ... During my time as a managing member of an educational startup I gained direct experience related to business development, search engine marketing (SEM), search engine optimization (SEO), conversion rate optimization (CRO), online marketing, mergers and acquisition,...
Search Engine Journal

Google explains how new search results will impact YouTube ...
By John Callaham
Google offered Neowin some new information about their upcoming search result changes, including how that information will impact results from its own YouTube service.
Neowin

Google buys Frommers, destination content in search just got a little ...
By Kevin May
The latest acquisition once again demonstrates that Google's cross-hairs on the travel industry are not exclusively around its fledgling flight and hotel search products. Content to bring consumers into the world of Google (and its other ...
Tnooz

Google to push copyright infringing sites down search rankings | The ...
By The 405
As a result, the move will affect users who frequently search for multimedia content such as music as some popular sites, which would normally rank very highly using Google's previous searchalgorithm, get demoted. The move will be seen by ...
The 405

Updated Google search algorithm to account for copyright removal ...
By ipelton
Google announced an update to its search algorithm last week that is sure to please copyright holders: the search rankings will now factor in a site's.
Erik M Pelton & Associates, PLLC

Google introduces search changes to curb piracy | FP Tech Desk ...
Kimihiro Hoshino/AFP/Getty Images. This year, Google joined other Silicon Valley heavyweights to help kill legislation that would have given government and content creators more power to shut down foreign websites that promote piracy.
FP Top Stories List

Google Inc. (GOOG) Uses Search Algorithm to Fllter - Insider Monkey
By David Woodburn
On another front, Google Inc. (NASDAQ:GOOG) is getting a skeptical eye because the new searchalgorithm does not seem to “punish” user-created content sites like YouTube, which may be riddled with pirated content – just an oversight, ...
Insider Monkey - Free Hedge Fund...

Google Search Engine Algorithm to Be Optimized To Discourage ...
By James Stickles
Now, Google Corporation has come up with a solution that can at least help such web hosted sites to be demoted or penalized on SEO rankings. Google is going to implement certain algorithms into its Google search engine indexing ...
GreatResponder.com

Google to push piracy sites down search rankings, but is it just ...
Bad news for those rum-swilling, sea shanty-singing digital ne'er-do-wells: Google's new algorithm will shunt sites illegally hosting copyrighted material down the search rankings. All well and good, but isGoogle just looking to appease ...
Electricpig.co.uk - The UK's...

Google's search results to penalise websites hit with copyright ...
By angus
The change follows intense pressure from the entertainment industries, and represents an unsettling capitulation to corporate interests from the otherwise largely impartial Google. The move is timed to coincide neatly with the recent launch of ...
FACT magazine: music and art

Google piracy penalty unlikely to affect YouTube, Facebook, Twitter ...
By Dante D'Orazio
When Google first announced the change it left the door open to speculation as to whether or not YouTube and other Google-owned sites were getting a free pass when it came to the new policy.Search Engine Land's Danny Sullivan was ...
The Verge - All Posts

Ball: A Mesmerizing Short Created Using Photos from Google Image ...
By Michael Zhang
Filmmaker Daniel Mercadante and his team at Everynone created this short film titled “Ball” using hundreds of photographs of spherical objects found through Google Image Search. The images are group by themes that transition from one to ...
PetaPixel

YouTube to skirt new Google search demotion rules for pirated ...
YouTube to skirt new Google search demotion rules for pirated content - Google's new piracy-fighting search algorithm, which downgrades illegal content, ...
www.techradar.com/.../youtube-to-skirt-new-google-search-de...

Geek Out: Google Changes Search, Again! (...and News You Can ...
How Do You Feel About Gmail Messages Appearing in Your Search Results?http://www.lockergnome.com/news/2012/08/09/gmail-search-results/ Blizzard ...
blip.tv/.../geek-out-google-changes-search-again-and-news-yo...

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