Facebook’s Graph Search Isn’t That Great | MIT Technology Review: "I’ve had some time to test it out, and I believe it has huge potential. I don’t see it taking the place of Google, but I can imagine a future where we turn to Facebook first to find restaurants, potential dates, and job hookups—a terrifying prospect for sites like Yelp, LinkedIn, and Match.com (see Facebook’s “Graph Search Won’t Hurt Google Without Your Help”). But there is a long, long (long) way to go before Graph Search gets to that point. It might be useful to those who “like” and check in at lots of places on Facebook, but that behavior hasn’t really caught on within my tiny social circle, which means that, for me, at least, Graph Search isn’t very good."
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