Google: Inside Search

Video SEO

Video SEO: 10 Steps to Optimizing Your Video for Search - Part 3: "Try this on for size – according to Forrester research, videos are 50 times more likely to rank on the first page of Google search engine results pages." (more at link above)

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DuckDuckGo's best week ever

DuckDuckGo's best week ever: 2.54M direct searches Friday after PRISM news breaks » Technical.ly Philly: "DuckDuckGo finished its best week ever with 2.54 million direct searches on Friday. That's a 37 percent increase over the number of direct searches made the previous Friday on the Paoli-based search engine that promises not to track you."

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NSA controversy boosts interest in private Internet search engines

NSA controversy boosts interest in ‘private’ Internet search engines | The Raw Story: "Internet users are taking a fresh look at “privacy” search engines that do not store data or track online activity, in light of the flap over US government surveillance. While Google’s market share has not seen a noticeable dent, privacy search engines like US-based DuckDuckGo and European-based Ixquick have seen jumps in traffic from users seeking to limit their online tracks." (read more at link above)

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seo and search engine tweets





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Google Uses Search to Predict Box Office Winners

Google Uses Search to Predict Box Office Winners | News & Opinion | PCMag.com: " . . ."Whether it's general curiosity or full engagement with a film, moviegoers are constantly searching for information," Google said. "Online engagement through search allows for the ability to interact with moviegoers in real time, giving them the chance to ask questions and receive immediate feedback." This presents an opportunity for movie marketers to guide conversation through search campaigns. "Ultimately, it is this online engagement that gives us tangible insight into intent," the report said, "arming movie marketers with actionable data in their never-ending quest to quantify 'movie magic.'" It's unclear if Google saw this coming with The Internship, which follows Vince Vaughn and Owen Wilson as they work their way through the Google internship program. The movie only debuted at No. 4 with $18.1 million, according to The Huffington Post."

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Optimizing your AdWords

How to Win in the Google Stock Market - Search Engine Watch (#SEW): " . . . . Optimizing your AdWords-driven sales funnel is like buying 10 shares of Apple and having the ability to perform a personal stock split every time you find a new winner. Increasing the Value of Your Keyword Portfolio Generally, the place to begin is with your ads, seeking to convert more qualified impressions into clicks. For example, if you provide fresh healthy vegan meals anywhere in the U.S., one of your keywords would likely be the exact match term [vegan meals]. . . ."

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Top SEO Trends of 2013

The Top SEO Trends of 2013
Huffington Post
With Panda, Google officially waged war on webmasters who use black-hat SEO techniques to manipulate search engines and frowned upon poor onsite user experience. Matt Cutts, the head of search quality at Google, has made it abundantly clear that web ...

Google Uses Search to Predict Box Office Winners
PC Magazine
The all-knowing Google search engine could hold the key to predicting a film's box office success. With an Internet-connected smartphone in almost every hand, automated phone lines and newspaper listings are out, replaced by movie-time apps, critics' ...

How to Win in the Google Stock Market
Search Engine Watch
The Google search engine has a hidden side. Because it sells ad space based on a keyword auction, it's actually a stock market for words. If you bid on "donate your car Sacramento" or "DUI Attorney Houston", you'll find that the market for those words ...

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Kim Dotcom urges EU create Google alternative

Kim Dotcom: Have EU create Google alternative
iTech Post
TagsKim Dotcom, NSA, Government, PRISM, Spying, google, Internet, Internet surveillance. Megaupload founder Kim Dotcom Credit:Reuters. Internet celebrity Kim Dotcom has called on the EU to create an open source alternative to Google's search engine.

Google Search Now Shows
PSFK
Google Search can now deliver instant and detailed information on the nutritional value of food, making the decision between fries or boiled potatoes a simple one. This new tool uses Google Voice Search that that can be used from a desktop or ...

What's Changed With The Periodic Table Of Search Engine Optimization
Search Engine Land
We've updated our Periodic Table Of SEO Success Factors that was created in 2011 to add several new elements, drop a few, broaden it to include “success factors” rather than just “ranking factors” and adjusted weightings of several elements on the ...

How to Use Google Webmaster Tools to Maximize Your SEO ...
By Jayson DeMers
Google provides a number of tools for your SEO arsenal. The most obvious is Google Analytics, which offers an in-depth analytics suite to help even the most basic user understand and improve traffic to their website. But Google Webmaster ...
Search Engine Watch

Google Panda - Penguin Update | Search Engine Optimization SEO ...
Google updates its search algorithm up to 500 times per year. Read our SEO tips and learn search engine optimization post Google's Panda and Penguin ...
noblestudios.com/.../optimizing-your-google-search-rankings-...

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Unfortunately Black Hat SEO Isn’t Dead Yet

Evidence That Black Hat SEO Isn’t Dead Yet: " . . . one person managed to dominate the first page of Google results for the term “payday loans,” which has 368,000 exact-match searches each month, according to the Google Keyword Tool. This modern marvel of epic spamming skills was chronicled in a fascinating post on theMajestic SEO Blog. . . ."

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Google Disavow Tool

Excellent article at SEOmoz (excerpt below)

Disavowed: Secrets of Google's Most Mysterious Tool | SEOmoz: "Can you use the Disavow Tool if you haven't received a manually penalized? For example, will it work for Penguin? The answer: maybe. Here's a reminder: Google updates like Panda and Penguin are part of Google's overall algorithm. They automatically affect your rankings without direct human intervention. On the other hand, a manual penalty is often applied when you violate Google's guidelines. These can be both applied and lifted manually by Google's Webspam team. Google representatives, including Matt Cutts, have gone on record to say the Disavow Tool could be used to help if you’ve been hit by Penguin (an algorithmic action), but also suggests that this applies to links that also violate Google’s Quality Guidelines." (read more at the link above)

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Jon Wiley - Google Search Lead For UX

Meet Jon Wiley, Google Search's Lead For User Experience, Humor ...
Want to understand your users Take an acting class says Wiley who among other important tasks is responsible for hiding Blade Runner and Zork...
www.fastcompany.com/.../meet-jon-wiley-google-searchs-lead...

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SEO OR search engine optimization - Google News

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